10-Year Reprieve

Discussion in 'Challenger News, Articles and Media Reviews' started by SRT-Tom, May 14, 2021.

  1. SRT-Tom

    SRT-Tom Well-Known Member Super Moderator Article Writer

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    Stellantis has announced that it will give its brands, including Chrysler, 10 years to prove their profitability before they are cut.

    "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications."

    Stellantis will give its brands 10 years to prove they deserve to live | Autoblog
     
  2. gostro

    gostro Well-Known Member

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    I think dodge will be just fine!
     
  3. gostro

    gostro Well-Known Member

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    Hopefully chrysler, too. Always have liked the brands.