Stellantis has announced that it will give its brands, including Chrysler, 10 years to prove their profitability before they are cut. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications." Stellantis will give its brands 10 years to prove they deserve to live | Autoblog